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Tag: EU Tourism Strategy

Brussels Wants Tourists Beyond Europe’s Hotspots: What the EU’s First Tourism Strategy Offers — and Leaves to Member StatesEurope accounts for around 40 per cent of the world's international tourist arrivals. Yet just 13 per cent of its regions attract half of all overnight stays across the continent. European Commissioner for Sustainable Transport and Tourism Apostolos Tzitzikostas highlighted this imbalance when he presented the new strategy on Wednesday.

Brussels Wants Tourists Beyond Europe’s Hotspots: What the EU’s First Tourism Strategy Offers — and Leaves to Member States

Published November 5, 2026 by Staff Writer

Presented on 4 November, the European Commission’s first Sustainable Tourism Strategy seeks to improve competitiveness, spread visitor flows and tackle seasonality. Delivering its ambitions will depend largely on Member States,…

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