Category: Tourism Leadership & Interviews

WTTC Unveils Global Leadership Reset from Madrid, Signalling a Strategic Shift in Tourism Governance

Published April 30, 2026 by Staff Writer

WTTC Unveils Global Leadership Reset from Madrid, Signalling a Strategic Shift in Tourism Governance

The World Travel & Tourism Council (WTTC) serves as the primary global authority for the private sector in the Travel & Tourism industry.

A more diverse, globally integrated leadership structure marks a decisive evolution in how the private sector will shape travel’s next growth phase…

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UN Tourism Middle East Commission Concludes in Kuwait: AI Innovation and Regional Cooperation Take Center Stage

Published February 12, 2026 by Staff Writer

UN Tourism Middle East Commission Concludes in Kuwait: AI Innovation and Regional Cooperation Take Center Stage

The conference built on the Riyadh Declaration on the Future of Tourism (adopted at UN Tourism's General Assembly in November 2025), which sets standards for responsible AI integration, digital infrastructure investment, workforce upskilling, and inclusive growth.

Kuwait City, Kuwait (Tourism Reporter) — The 52nd UN Tourism Regional Commission for the Middle East, held alongside the International Conference on…

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Fashion Diplomacy: How African Leaders Are Turning Traditional Attire Into Tourism Marketing Tools

Published February 9, 2026 by Staff Writer

Fashion Diplomacy: How African Leaders Are Turning Traditional Attire Into Tourism Marketing Tools

Fashion diplomacy also strengthens storytelling across tourism campaigns, enabling destinations to highlight craftsmanship, heritage and local creative economies.

From Cultural Identity to Soft-Power Branding, Indigenous Fashion Is Becoming a Powerful Driver of Destination Storytelling Addis Ababa (Tourism Reporter) — Across…

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