Tag: MICE Tourism

From Transit Hub to Continental Convention Capital: How Addis Ababa’s 221-Conference Milestone Is Rewriting Africa’s MICE Map

Published July 21, 2026 by Staff Writer

From Transit Hub to Continental Convention Capital: How Addis Ababa’s 221-Conference Milestone Is Rewriting Africa’s MICE Map

During the concluded Ethiopian fiscal year, Addis Ababa hosted more than 221 international conferences, up from more than 150 the previous year—a remarkable 47 per cent increase in just twelve months.

With record conference activity, a world-class convention centre, growing diplomatic influence, and COP32 on the horizon, Addis Ababa is positioning itself as…

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Emerging Destinations Accelerate Investments in Infrastructure to Capture Growing MICE Tourism Opportunities

Published December 19, 2025 by Staff Writer

Emerging Destinations Accelerate Investments in Infrastructure to Capture Growing MICE Tourism Opportunities

The Rwanda Convention Bureau drives Kigali's ambition with the iconic Kigali Convention Centre (2,600-seat auditorium) and BK Arena (10,000 capacity).

While established leaders like the United States, Germany, Spain, Italy, United Kingdom, France, Singapore, Dubai, Canada, Belgium, Sydney (Australia), China, Russia, Saudi…

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