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Brazil Hits 9 Million Tourists, Redefining Tourism Growth in South AmericaThe milestone was marked at the Turistometer in Copacabana, Rio de Janeiro—a public display tracking visitor arrivals in real time. Embratur President Marcelo Freixo stood alongside private sector representatives while samba performers energized the crowd.

Brazil Hits 9 Million Tourists, Redefining Tourism Growth in South America

Published February 26, 2026 by Staff Writer

While Europe debates curbing tourism, Brazil sets records with 82% growth from Argentina and $7.9 billion in revenue—showing that large-scale tourism can be both achievable and profitable Rio de Janeiro, Brazil…

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Brazil’s Tourism Surge in 2025: A Record-Breaking Year of Growth and Global AppealSouthern states shone brightly: Rio Grande do Sul (1.43 million), Paraná (958,000, including Iguazu Falls), and Santa Catarina (651,000) for European-style heritage and pristine beaches.

Brazil’s Tourism Surge in 2025: A Record-Breaking Year of Growth and Global Appeal

Published December 28, 2025 by Staff Writer

Rio De Janeiro (TRI) — As 2025 draws to a close, Brazil is celebrating a landmark achievement in its tourism sector: more than nine million international visitors, marking the country’s…

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