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Tag: International Tourism

Canada, Naturally: How Destination Canada Is Building a Year-Round Tourism Economy, One Market at a TimeThrough coordinated US and Mexican market activations for fall and winter 2026–2027, Destination Canada’s Canada, naturally. brand platform demonstrates something many national tourism bodies struggle to achieve: operating as a coordinated national system rather than a collection of competing regional interests.

Canada, Naturally: How Destination Canada Is Building a Year-Round Tourism Economy, One Market at a Time

Published October 21, 2026 by Staff Writer

From California to Guadalajara and Whistler’s ski slopes to Quebec’s autumn colours, Destination Canada’s 2026–2027 campaign goes beyond visitor arrivals to build economic resilience, diversify markets and strengthen international demand,…

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690 Million Travellers, 0.4% Growth: What UN Tourism’s H1 2026 Barometer Really ShowsUN Tourism Secretary-General Shaikha Al Nuwais captured the position succinctly: “Tourism has not stopped growing, but that growth is fragile.”

690 Million Travellers, 0.4% Growth: What UN Tourism’s H1 2026 Barometer Really Shows

Published September 18, 2026 by Staff Writer

International tourism remained marginally above last year in the first six months of 2026, but the headline masks a clear loss of momentum: arrivals grew 2% in the first quarter…

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Don’t Be a Stranger: How Tourism New Zealand Is Turning Kiwi Connections Into Tourism DemandAccording to Radio New Zealand, the campaign aims to attract more than 5,000 additional visitors by the end of the year, with an estimated NZ$16.4 million contribution to the New Zealand economy.

Don’t Be a Stranger: How Tourism New Zealand Is Turning Kiwi Connections Into Tourism Demand

Published September 10, 2026 by Staff Writer

International visitor spending is rising, average spend has reached NZ$4,537 per visit, and Tourism New Zealand is targeting NZ$14.4 billion in visitor value by June 2027. Its latest campaign is…

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Florida First, New York City Dominant, Puerto Rico Surging 60%: Where International Tourists Actually Go in AmericaFlorida's position as the most visited U.S. state by overseas travellers in 2025 — with 9.34 million international visitors, 480,000 more than in 2024 — is the headline finding from the NTTO monitor and the figure that sets the context for the wider distribution of international tourism across America.

Florida First, New York City Dominant, Puerto Rico Surging 60%: Where International Tourists Actually Go in America

Published September 9, 2026 by Staff Writer

The International Trade Administration’s updated States and Cities Visited Monitor reveals an exceptionally uneven distribution of international visitors across the United States — and the implications for destination managers, tourism…

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